Unlock the story behind your item with the ZEGNA Product Passport – offering complete transparency, from the source to your home.
Close-up of unprocessed premium wool by ZEGNA.
Detail of ZEGNA Vellus Aureum men's fabric with branding.
Aerial view of green natural landscape.
WHY REGISTER YOUR GARMENT?

Registration is available for all eligible ZEGNA products (see our FAQs page for details). Activating the ZEGNA Product Passport unlocks a deeper connection to your items, offering full insight into their creation, while NFC and Aura Blockchain technology ensures a tamper-proof digital stamp of authenticity. The ZEGNA Product Passport provides tailored information depending on the category of your item – from details about sourcing and craftsmanship to composition and unique features – offering you transparent access to the heritage and quality behind each piece.

 

 

 

REGISTERING YOUR ITEM IS EFFORTLESS AND TAILORED TO YOU

  • NFC SCAN

     

    Using your smartphone, scan the NFC tag on the item to activate the NFC reading. This will then take you to the product page, where you can find all the information related to your item.

  • ACTIVE YOUR PASSPORT

     

    Click on ‘Activate Passport’. If you already have a ZEGNA account at zegna.com, you can log in with the same credentials. Otherwise, complete the registration by filling out the mandatory fields and choosing a password.

  • OWNERSHIP CERTIFICATE

     

    Once active, you will be able to download your Ownership Certificate with all the information about your item directly from your account.
Brand logo of ZEGNA Vellus Aureum luxury line.

YOUR ZEGNA PRODUCT PASSPORT

Inspired by our Founder’s relentless quest for excellence, the ZEGNA Product Passport includes an Ownership Certificate – a mark of distinction that connects you to the rare and exceptional heritage of ZEGNA. This certificate guarantees the authenticity of your item, symbolising not just luxury but your role in preserving the highest standards of craftsmanship and sustainability. It stands as a testament to your commitment to owning something truly extraordinary.
Aura Blockchain Consortium logo.

WHAT IS THE AURA BLOCKCHAIN CONSORTIUM?

The Aura Blockchain Consortium is a non-profit association based in Switzerland. Its mission is to promote socially responsible, sustainable, and customer-centric business practices throughout the lifecycle of luxury products by leveraging blockchain and other technologies. ZEGNA has joined Aura to ensure that our customers can verify the authenticity of their purchases. It’s part of our commitment to quality, sustainability, and building lasting trust with our customers.

EVERY QUESTION, THOUGHTFULLY ADDRESSED

For more in-depth information about the ZEGNA Product Passport, visit our FAQs page. You'll find everything you need to fully appreciate these exclusive projects, enhancing your understanding of the values behind your item.